needs. Growing technologisation has led to a fragmentation of consumer needs, but if understood accurately it also presents important opportun-ities for organisations like KONE to innovate extensively with their product and service choices. Brainstorming with the client using storyboards is one of the service design methods used at KONE.
If wishing to embrace this reality, industrial producers face the challenges of growing a business Designers are now working in managing design processes in firms, working as researchers and contributing to shopper research. Product Design: creating merchandise with service functions. However marketing on its own is just one aspect of any organisation’s effort to innovate in Both